Starting out his career as a Physics instructor and a programme manager at a higher secondary school, Ashish Sigdeldecided to throw caution to the wind by switching gears and becoming a business development manager instead. Starting out with Islington College and Innovate Nepal Group (ING) subsequently, Sigdel today presides over a team that is spread out over five different colleges; specialising on increasing the brand portfolio of the respective colleges. In this interview with the Post’s Alisha Sijapati, he talks about the importance of brand management in the education sector and shares some of his top branding tips..!
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